Workforce Solutions Rural Capital Area

Brian Hernandez serves as the Chief Storytelling Officer (Chief Storyteller) for Workforce Solutions Rural Capital Area (WSRCA). He is responsible for creating value for Texans by generating brand awareness of WSRCA's services for employers and job seekers, and cultivating effective media relationships and partnerships with community and industry leaders throughout the nine-county Rural Capital Area of Central Texas. Previously, Brian served as the first Digital Media Coordinator for the Texas Workforce Commission, developing creative marketing and communications solutions for the agency statewide, and leveraging these across all platforms, with a strong emphasis on digital innovation and value. Prior to delivering workforce solutions for Texans, Brian served as multimedia journalist and digital content leader for more than 14 years, with news organizations in more than a dozen top 50 markets, including Denver, San Diego, Orlando, and Austin. His efforts have earned him and his teams multiple regional Edward R. Murrow Awards, Associated Press Awards, as well as an Emmy Award nomination for an in-depth special feature he directed and produced on teachers training to take down active shooters in schools. Brian's stewardship of WSRCA's story has led to nine global communications awards for the Board in the past year, and many more recognitions that help build advocacy for the Board's mission to empower its communities. Brian holds both a Master of Organizational and Professional Communication Degree in New Media and Internet Marketing, and a Master of Liberal Studies Degree in Creative Writing from the University of Denver, as well as a Bachelor of Arts Degree in Organizational Communication from Rollins College. Brian is a Muppets fans who resides in Georgetown, Texas, and has a full heart and gray hair, thanks to his marriage of 16 years, his teenage son, and his identical twin daughters—who will be turning 5 this year and find new ways to make him cringe and smile every day.